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Eat for Life

Industry

Health & Wellness

Date

May 2023 - July 2023

Key marketing activities

- Developing Pinterest marketing strategy
- Visual feed design
- Unique content development
- Copywriting
- Content design & development
- Organic promotion
- Keyword analysis
- Board design & development

Eat for Life is a food and lifestyle app designed to support users in making healthier choices.

I developed a Pinterest strategy from the ground up, working with a graphic designer to create visually inspiring boards. Our goal was to educate and engage users with content that encouraged healthier eating habits while promoting the app organically.

Our approach included carefully designed Pinterest boards, captivating copywriting, keyword analysis, and organic promotion to achieve maximum impact.

Results:
- Built a Pinterest page that drove engagement and referral traffic to the app’s website.
- Increased app downloads by connecting users with visually engaging, keyword-optimized content.